The House of Dior was built on the love of women and flowers. Christian Dior drew inspiration, strength and happiness from his gardens, whether in Granville or La Colle Noire.
THE FLOWERS OF DIOR
After 30 years of research, Dior has identified 9 flowers with exceptional properties and qualities, and analysed their skincare potential to transfer it to the skin.
THE ROSE DE GRANVILLE
The Rose de Granville, which was chosen from among 40,000 varieties for its resilience and abundance of flowers, boasts a unique genomic heritage and extraordinary molecular richness. Discover the collection powered by Rose de Granville.
LONGOZA FROM MADAGASCAR
The phoenix flower—named after its unique power of self-regeneration—blooms on the island of Madagascar. This flower infuses Capture Totale skincare with its strength.
Discover the Capture Totale, the collection powered by Longoza.
VINES FROM CHATEAU D'YQUEM
The high polyphenol content of Yquem vine sap extract contributes to its antioxidant power, making it 4 times more effective than resveratrol and twice as effective as vitamin C.*
*In vitro tests on ingredients.
Discover the collection infused with Yquem.
WHITE NYMPHÉA FROM LATOUR-MARLIAC
The nymphéa is one of the most resilient species in the world. Its purifying power inspired Dior to create Cleansing with Nymphéa.
Discover Dior Cleansers powered by Nymphéa.
IRIS FROM TUSCANY
The Florentine iris blooms from mid-April to mid-May, brightening the Tuscan landscape. Its properties that protect skin radiance have been known and used by women since ancient times.
Discover the collection infused with Iris Florentina extract.
THE DIOR GARDENS
Life science is at the core of Parfums Christian Dior’s innovation. This pioneering science – based on 50 years of research – has developed exceptional formulas that can enhance the beauty of all women.
Every Dior Science discovery is the result of a virtuous partnership, led by LVMH research, with over 400 researchers and local innovation centres (Shanghai, Tokyo, Seoul and Paris).
BRIGHAM & WOMEN'S HOSPITAL
In July 2022, Dior launched a collaboration with Vadim Gladyshev, a professor of medicine at Brigham & Women’s Hospital. Dior is embarking on a research program dedicated to Age Reverse, to counter the cellular mechanisms of skin aging.
CIRA, KYOTO UNIVERSITY
After 20 years of pioneering research on stem cells, Dior Science partnered with CiRA (Kyoto University) in 2019. CiRA researches stem cells and their applications in human health.
LabSkin Créations is a French start-up that produces skin models using a patented 3D bioprinting technology. Unlike most in vitro tests, this model mimics the various skin interactions with active ingredients on many levels.